This really is all about self promotion of your Local Frame Shop. Hopefully as you promote yourself using LIFE we can build a brand that people will recognize when ever they see it. We encourage your creativity as you use LIFE in promoting your business. We will develop marketing ideas together as the program builds. We encourage you to share your ideas with other members.

You are also encouraged to invite others that you know to join as well. Some independent framers have a problem with the idea of cooperating with other local framers. I encourage you to think of it like this. Many car dealers will co-advertise together to get the reach and bang for the buck. The idea is to cooperate until you can get the customers in the door, and then you have a chance to impress them with your skills and selection. You first have to get them in the door.

The #1 objective of LIFE is to make consumers think of their LOCAL INDEPENDENT FRAMING EXPERT instead of the Big Box, Always On Sale (Never Really On Sale) framing stores.

For those of you who do not have a web-site, you can get one for here http://office.microsoft.com/en-us/of...spx?xid=c2logo FREE! This is a free website / templates and FREE HOSTING! Many are using this and at least it is a start. You can at least have a home page up in an evening with no problem. You can then transfer your domain name to your fancy site later if you wish, or just direct one to the other.